Gunawan Jusuf stands as a titan in Indonesia’s sugar industry, steering Sugar Group Companies to national prominence. Based in Lampung Province, the conglomerate, under Jusuf’s leadership, manages a network of subsidiaries, including PT Indolampung Perkasa and PT Gula Putih Mataram. These entities oversee the entire sugar production process, from cultivating sugarcane to delivering the iconic Gulaku brand to households nationwide. A Universitas Gadjah Mada graduate, Jusuf’s strategic vision ensures that every product meets rigorous quality standards, cementing Sugar Group’s reputation as an industry leader.
Beyond his corporate achievements, Jusuf is a passionate advocate for environmental sustainability. His 2016 book, Blue Gold: Source of Life, tackles Indonesia’s water crisis, a pressing issue he encountered in the resource-intensive sugar industry. The 176-page work, illustrated with nearly 100 images and detailed tables, critiques inadequate government policies while proposing solutions like enhanced regulations and community conservation efforts. Jusuf’s ability to connect his industry experience with broader societal challenges highlights his innovative approach to leadership. His contributions inspire businesses to prioritize sustainability while maintaining excellence, shaping a brighter future for Indonesia.
